| Marketing |
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Traditional marketing that includes strategic planning, branding, media planning and buying, public relations services, sales promotions and more!
Strategic PlanningLaunch Lady MG’s approach to all projects or campaigns begins with a comprehensive analysis of the goals and objectives, target audience, timing, and budgets. Whether your need is to develop collectively or have Launch Lady MG be your ‘brand manager,’ this initial step provides the roadmap for the strategic and tactical marketing plan.
Public RelationsLaunch Lady Marketing Group will work with your company to define, develop and execute a PR strategy to introduce or grow your company or product to the market with a memorable and effective flare!Pitching the Press – develop fresh yet compelling angles that are both compatible with the needs of the press and the goals of your campaign. Writing Releases and Story Pitch Letters attracting the interest and attention of press by writing effective releases and crafting messages that maximize our clients’ placement opportunity. Press Kit Development that includes traditional, on-line, even CD-Rom kits that communicate your brand and deliver your marketing message.
Sales PromotionsSales promotions typically involve building product awareness, creating interest, providing information, building demand, and influencing a decision. Launch Lady MG has the expertise (and the ability to outsource where needed) to help identify the objectives of your sales promotion and initiate solutions (email blasts, coupons, loyalty programs, promotional products). |
